Capital One’s free Money Coaching services mission is to connect peoples life and money to reduce their money stress and leave with a renewed perspective and confidence. This unique approach where focusing more on the human rather than just the money was begging for an animated treatment. We went in with a focus on a humanistic and emotional tone to really drive home the unique personal connection every person has and their money.
Creative Director MICHAEL RING Executive Producer KAYLEE KING-BALENTINE Animation SCOTT RINEBOLD Illustration SCOTT RINEBOLD, CAROLYN LEE Music + Sound Design MATT STANFIELD
