The Chronicle of Higher Education wanted to position its new product, Vitae Recruiter, as a unique resource to recruit both passive and active candidates in higher ed. This new tool was designed to streamline the recruiting process and save time for their customers. The ultimate goal of this piece was to convey the simplicity of this game-changing new product.
Creative Director MICHAEL RING Writer JR SOLDANO Illustration MICHAEL RING, SCOTT RINEBOLD Animation SCOTT RINEBOLD Music BILLY LINCOLN Sound Design SILVERLAKE SOUNDS Producer NICOLE WRIGHT